Privacy Policy for Actively Black Athleisure Wear
Last Updated: 06/03/2025
Actively Black Athleisure Wear ("we," "us," or "our") respects your privacy
and is committed to protecting your information. This Privacy Policy
explains how we collect, use, store, and share your data.
By using our mobile application ("App") and services ("Services"), you
agree to this Privacy Policy. If you do not agree, please discontinue use of
our Services.
1. Information We Collect
We collect only the necessary data to enhance the user experience and
ensure the functionality of our app.
1.1 Information You Provide Directly
- Contact Details: Phone number, email (for account registration and communication).
- Account Information: Username, OTP (for authentication and security).
1.2 Device Information
- Device ID: Used for push notifications (via OneSignal) and fraud
prevention (to prevent multiple accounts and spam).
1.3 Fitness Data
- Our app retrieves fitness data via Health Connect, a secure mediator between fitness apps and our app.
- Health Connect does not store or process data itself but acts as a secure bridge.
- We do not collect health data directly but only retrieve it with user
consent.
Permissions We Use
- READ_TOTAL_CALORIES_BURNED – To track and display total
calories burned.
Why We Collect This Data
- To display fitness progress in the app.
- To reward points based on activity.
User Control & Data Revocation
- Users can manage and revoke access to their fitness data by adjusting Health Connect settings in their respective fitness apps.
- If a user removes Health Connect access, our app will no longer receive any fitness
data.
2. How We Use Your Information
We use your data strictly for the following purposes:
- Providing services such as order processing, shipping, returns, and account management.
- Detecting and preventing fraudulent activity.
- Customer support and communication, including responding to inquiries.
- Enabling app features, such as fitness tracking and notifications.
- Rewarding users based on fitness activity.
3. How We Share Your Information
We only share necessary data with:
- Health Connect: Acts as a secure bridge to retrieve fitness data from connected apps.
- OneSignal: Sends push notifications to keep users updated.
We do not sell or share user data with advertisers or third-party
marketers.
4. Legal Basis for Data Collection
We collect and process user data under the following legal bases:
- User Consent – Users must explicitly allow data collection before it occurs.
- Performance of Contract – Some data is required to provide essential app features.
Users can grant or revoke access at any time via device settings.
5. Data Retention Policy
- Data is stored until the user submits a deletion request.
- If a deletion request is made, the data will be permanently deleted within 7
days.
- Users cannot delete their data directly; they must submit a deletion
request via our Account Deletion Page.
- Account-related data may follow Shopify’s privacy policy
6. Data Deletion
Users can request the deletion of their data and personal information at any time.
- To permanently delete their account and all associated stored data, users should visit our Account Deletion
Page.
- Upon receiving a deletion request, all user data will be removed from our servers within 7
days.
- Uninstalling the App does NOT delete stored data—a formal deletion request must be
made.
7. Data Storage & Security
We implement strong security measures to protect your data, including:
- Encryption & Secure Storage to safeguard sensitive data.
- Access Controls to prevent unauthorized data access.
- Regular Security Audits to ensure compliance with industry standards.
Sensitive fitness data is never shared with third parties.
8. User Rights Under GDPR & CCPA
Users have the following rights regarding their Fitness data:
8.1 GDPR Rights (for EU Users)
- Right to Access – Users can view their calories burned history in the Activity
History section of the App.
- Right to Delete – Request removal of stored data.
- Right to Withdraw Consent – Revoke data permissions at any time.
8.2 CCPA Rights (for California Users)
- Right to Know – Users can view their stored calories burned history
directly in the Activity History section of the app.
- Right to Delete – Users can request permanent data deletion.
- Right to Non-Discrimination – Users will not be denied services for exercising their
privacy rights.
9. Compliance Statement
This Privacy Policy complies with GDPR, CCPA, and industry-standard
data protection guidelines.
Our App ensures that all collected data is handled securely and
responsibly, giving users full control over their information.
10. Updates to This Policy
We may update this Privacy Policy periodically.
- Any significant changes will be communicated to users through
the app.
- The latest update date will always be mentioned at the top of this
document.
11. Contact Us
If you have any questions, concerns, or wish to request data deletion,
please contact us:
Email: contact@activelyblack.com